More about Action Medical Research for Children


A bit more about our chosen charity…

Action Medical Research for Children is an amazing charity.

I met Val Hogg at an event a few months back and got chatting about Action and was absolutely stunned by how much their fundraising has touched my own life without me even realising it. I have benefited from their work throughout my pregnancy, my child’s early years and indeed my own life, and you will be surprised how much you have too!

I was lucky enough to be born into a generation where polio has been eradicate in the UK, due to the mass vaccination scheme – but did you know that Action (under a different name, The National Fund for Poliomyelitis Research) was founded by Duncan Guthrie in 1952 to raise money to fund the research to develop the first oral polio vaccine? Since then, Action has gone on to fund research which has lead to, among many others:

  • Discovering the importance of taking folic acid before and during pregnancy to prevent spina bifida
  • Developing the use of ultrasound technology in pregnancy
  • Creating the Matrix Seating System to help support physically disabled children as they grow
  • Testing the rubella vaccine
  • New MRI scanning techniques to save unborn babies who are at risk of brain damage and other life-threatening or life-changing conditions.Accurate 3D images can now be captured even when an unborn baby or the mother does not stay perfectly still and the process, which used to take 12 hours, now takes just 30 minutes!
  • About one in 10 babies born in the UK every year needs some form of help in the first few minutes after birth to stimulate breathing and to ensure the heart is beating properly. That adds up to a staggering 80,000 newborn babies each year, more than 200 babies every day. The HeartLight Sensor has been designed to help in those crucial minutes just after birth, when every second counts, promises to make a huge difference.
    This was initially developed and shown to be safe and reliable for use in newborn babies in research funded by Action Medical Research.
  • Developing cooling therapy for newborns – Each year, almost a million newborn babies worldwide will lose their lives after suffering brain injury due to oxygen shortage. Until recently there haven’t been any specific treatments to prevent this damage but a groundbreaking cooling therapy part-funded by Action is changing that.

And there’s tonnes more examples of research funded by Action that is changing childrens’ lives for the better every day.

I think you will agree, this is an extremely worthy charity and every little bit of money donated for entry tickets to the Bump & Baby Expo in York 2017 will be heading straight towards funding more amazing research. Please be generous!action-logo